Owner Repurchase Campaign

Owner Repurchase Campaign

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Send vehicle maintenance messages to identify repurchase intent, and follow up with personalized notifications for customers who respond.
 
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Target Audience

For instance, define your target audience as owner customers approaching their 3rd year since vehicle purchase.
 

Campaign Journey

When a customer has used car sharing in the last 3 months, we send a showroom visit message. If they don’t visit within 14 days, we follow up with a second visit message.
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